For this passion project, I created work for a fictional pet shop to enter in a brand competition. Here is the brief we were given: Urban Tails is a boutique pet shop that combines modern style with heartfelt care for pets and their owners. Specializing in high-quality, sustainable products, Urban Tails offers everything from nutritious gourmet treats to eco-friendly toys and chic accessories. With a focus on urban living, the shop curates items designed for the modern pet parent, ensuring functionality without sacrificing aesthetics. Whether you're shopping for a pampered pooch or a city-savvy cat, Urban Tails is your go-to destination for unique, thoughtfully selected pet essentials.