Project Summary

The Stewards is an emerging grant initiative established by members of Sertoma, a national fraternity with a shared commitment to giving back to children in need. The Stewards’ mission is to provide stability and confidence to these children through exceptional philanthropy. Currently, the program raises approximately $25,000 annually, but with an ambitious goal to increase this to $100,000 per year. Their funding is entirely driven by donors, and they are in need of a compelling design strategy to encourage more consistent and higher contributions. The Stewards are seeking a cohesive visual identity that includes a primary logo for the club and a series of four membership badges. The badges will signify different donation tiers, which will be creatively named after components of a 1700s-era ship, aligning with their affinity for seafaring aesthetics from that period. The visual style should evoke the spirit of 18th-century maritime graphics, merging history with the group's forward-thinking mission.

deliverables

Monogram Logo

Wordmark Logo

Combination Logo

Four badges to represent levels of donorship

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